Photo：Aoi Festival

The roadside ritual of the Aoi Festival is a Heian picture scroll procession that follows a route from the Kyoto Imperial Palace to Kamigamo Shrine.
At 0:28 in the video, we see the Saiin of the Aoi Festival, dressed in the "Jūnihitoe," a twelve-layered ceremonial kimono.

At the Aoi Festival, there is also a royal envoy and ladies wearing special kimono, and they will travel along the streets with horses and oxen.
Participants in the Aoi Matsuri parade decorate their hair with wilder ginger from the Futaba-Aoi plant.
After the ceremony in front of the shrine's main building, the procession is filmed in a line from Shimogamo Shrine to the main hall of Kamigamo Shrine. This can be seen at 2:16 in the video.

Highlights of the Aoi Festival!

If you want to go sightseeing in Kyoto, we recommend the Aoi Festival in May.
In addition to the pilgrimage on May 15, there are many rituals during Golden Week, such as the Yabusame ritual, the Kamo horse racing ritual, the holy ritual, the Aoi Festival purification ritual, the festival of the ages, the Oin festival, and the tea ceremony.

If you want to see the Aoi Festival up close, you may want to use the paid seats.
Around the pilgrimage route there are many famous restaurants such as Saruya, and Yoshinobu Tsuruya, so you can enjoy Kyoto's gourmet cuisine for lunch or buy some souvenirs.

Summary of the Aoi Festival

Photo： Kamigamo Shrine

The video introduced here captures an elegant scene that's as if you've traveled back in time to the Heian period (794 AD to 1185 AD).
The Aoi Festival is one of the most famous festivals in Japan, so be sure not to miss it!

To get to Kamobetsurai Shrine (Shimogamo Shrine and Kamigamo Shrine), it takes 30 minutes from JR East Kyoto Station by Kyoto City Bus or by car, or a 20-minute walk from Kitaoji Station on the Karasuma Subway Line.
There is a parking lot, but traffic is restricted during the Aoi Festival, so we recommend using a Kyoto city bus or train.

You can enjoy Kamigamo Shrine not just during the Aoi Festival, but year round as well!

Some recommended spots are: “Tachisuna” imitating Kamiyama in front of Nino Torii, “Jokē-en,” a beautiful garden, "Saio Sakura" named after the priestess of the Aoi Festival, "Shinmasha" where you can see the village Hakuba, The Hosono, Maiden (Hashido), Tamabashi, and Romon, all important cultural properties, the Ominata River, the Mitarai River, used for purifying the objects and people in rituals, the Kamiyama spring, Kataoka Shrine, Motomiya Shrine, Kifune Shrine, Kamoyamaguchi Shrine, Kamoyamaguchi Shrine, Shingu Shrine, the Katayama Lion Shrine, Ota Shrine, the wishing stone, the "Kamizen wedding ceremony" (wedding ceremony before the gods), and more.

There are hotels and inns near Kamigamo Shrine, so we recommend an overnight stay.
Be sure to visit Shimogamo Shrine and Kamigamo Shrine, which are also famous power spots.

◆Kamigamo Shrine Facility Overview◆
【Address】 339 Kamigamo Motoyama, Kita-ku, Kyoto, Kyoto 603-8047, Japan
【Access】About 30 minutes by car from R East Kyoto Station
【Hours】5: 30-17: 00
【Closures】Open all year round
【Parking】Available (Charge)
【Telephone No】075-781-0011
【Entrance fee】 General admission free, 500 yen for special visits

【Official Website】Aoi Festival 2019 | Kyoto Sightseeing Information KYOTOdesign
https://kyoto-design.jp/spot?no_cat=1&en_ver=1&mode_s=1&s=

【Official Website】Kamigamo Shrine (Kamo-wake-ikazuchi Shrine)
https://www.kamigamojinja.jp/english/

【Tripadvisor】Aoi Festival
https://www.tripadvisor.com/Attraction_Review-g298564-d8820145-Reviews-Aoi_Matsuri-Kyoto_Kyoto_Prefecture_Kinki.html