Ehime Prefecture's Matsuyama City, Toon City, and Tobe Town! This video was created by "[Matsuyama City Official] Sightseeing PR Channel- matsuyama-sightseeing" (【松山市公式】観光PRチャンネル - matsuyama-sightseeing), and is a sightseeing PR video for Ehime, titled "Matsuyama City, Toon City, and Tobe Town. Wide Range Sightseeing Video"（「松山・東温・砥部」広域観光映像）. Matsuyama City is the capital of Ehime Prefecture, and the largest city in Shikoku, with a population of over 500,000. In the Edo period (1603-1868), it flourished as a castle town centered on Matsuyama Castle. Today still, it has a rich atmosphere with Matsuyama Castle and Dogo Onsen Bekkan Asukano Onsen, the oldest hot spring inn at Dogo Onsen. It's chock full of history. It is also has ties to important cultural figures such as Masaoka Shiki and Natsume Soseki, and has become a stage for many Japanese literatures, such as "Botchan" and "Sakano Ueno Kumo." It is visited by many tourists every year. In this video, we introduce the charms of Toon city, a mountain pass adjacent to Matsuyama city, and Tobe town, referred to as the village of pottery and mandarin oranges. Let's visit the popular tourist spots around Matsuyama city! Spring Highlights - Shigenobugawa Riverbed Cherry Trees Photo：Matsuyama Castle Matsuyama Castle is famous as the largest tourist spot in Ehime Prefecture. It's introduced from the beginning of the video, at 0:10. Historic Japanese buildings also attract many visitors every year. The beauty of the illuminated Matsuyama Castle Garden and the sunset is a sight to behold. 2:13 in the video has some superb views of these. Matsuyama city is warm and has little rainfall, making it a comfortable place to stay, and you can enjoy various activities there as well. In particular, the cherry blossoms lining the Shigenobu River connecting Toon City and Matsuyama City is spectacular. It is a must-see for anyone sightseeing in Matsuyama City. The video also shows some stunning cherry blossom spots from 0:15. In addition, you can see the natural scenery of Choushi Falls in Tobe Town, the fresh greenery of the Hirota area, Mt. Tobe, and the cabbage fields in the area. As you can see, there are many instagrammable places to see around Matsuyama City in the spring. Shiogamori Furusato Park, the Youkou cherry blossoms of Akasaka Izumi, and the Nanaori Koume are also worth checking out when sightseeing in Matsuyama. Summer Highlights - The Mitsuhama Fireworks Festival Photo：Mitsuhama Fireworks Festival Matsuyama city in summer is also full of attractions! Our top recommendation is the Mitsuhama Fireworks Festival, the climax of the Matsuyama Port Festival. You can see a magnificent view of 10,000 fireworks coloring the night sky in Matsuyama City. This is shown at 0:53 in the video. It's a popular event visited by about 230,000 people. Ehime Prefecture is one of the most prominent mountainous areas in Japan, and there are many terraced paddy fields on steep slopes. At sunset, you can see a stunning collaboration of ears of rice, the fresh green of the surrounding mountains and the reddish-brown sky, and you will be able to see the original landscape of Japan that was almost forgotten. At sunset, you can see a collaboration between the ears of rice and surrounding mountains as they blend in with the madder red sky to create a scenery of a Japan long forgotten. Taking a leisurely stroll along the riverside in Mitsu is a great way to cool off as well. Autumn Highlights - Autumn Leaves in the Namegawa Valley Photo：Namegawa Valley The fall of Matsuyama, where the sea and the mountains are close together. Autumn is a colorful season in Matsuyama. The sea and mountains are nearby, and the changing of the leaves makes for a wonderful sight. There are plenty of places to visit as well, such as Namegawa Valley, Karasaki Falls, Senba Valley, Touritani Pond, Shiraino Falls, and more. The red color of Matsuyama, Ehime Prefecture is introduced at 1:47 in the video. Fall is also sports season! That being said, it's nice to go jogging while enjoying the autumn leaves at Toon City General Park. You can also experience the winter season with the entirety of Namegawa Valley covered in snow from 2:27. Enjoying the beauty of nature throughout the four seasons is one of the attractions of Matsuyama, Toon, and Tobe in Ehime Prefecture. Sightseeing Information for Tobe-Cho Tobe is known for its pottery and mandarin oranges. The vast orange fields in Tobe are introduced at 2:41 in the video. Tobe ware, a traditional Japanese craft and intangible cultural property, is a style of pottery with a history of more than 240 years. To this day, Tobe is still one of Japan's leading pottery towns. The workshop in Tobe, where you can experience pottery making, is a popular tourist spot, and there are plenty of souvenirs made using Tobe-cho's specialty oranges. Dining in Matsuyama Matsuyama City is also known as a fishing town, being home to both Matsuyama and Mitsuhama Ports. The red sea bream is particularly famous, so when you come to Matsuyama, we recommend trying out the famous sea bream rice near the hotels, historical sites, and Dogo Onsen. Summary of Sightseeing in Matsuyama Photo：Matsuyama city In this article, we introduced sightseeing spots in Matsuyama city, Toon city, and Tobe town in Ehime prefecture, and in the video, we're shown beautiful 8K images of them. Matsuyama City is a place where you can enjoy seafood and local cuisine with little rainfall throughout the year. There are many sightseeing spots besides Matsuyama Castle and Dogo Onsen too, so we recommend checking them out when you have time. Be sure to watch the video created by the "Municipal Tourism Cooperation Promotion Council" led by Matsuyama City. Are you packing your bags for Ehime yet? 【Official Website】Matsuyama City, Ehime City http://translate.google.co.jp/translate?hl=ja&sl=ja&tl=en&u=http%3A%2F%2Fwww.city.matsuyama.ehime.jp%2F

Kagawa's Marugame Uchiwa Fans This is a promotional video created by Japan Traditional Crafts Aoyama Square, that introduces the production process of Marugame uchiwa fans, a specialty product of Marugame, Kagawa prefecture. The fascinating craftsmanship of these traditional artisans is a sight to behold. Be sure to follow along with the video as you read this article. The History of Marugame Uchiwa Fans Source :YouTube screenshot Marugame uchiwa fans are a craft that have been produced in Marugame, Kagawa prefecture, also known as Sanuki, since the Edo period. Kagawa prefecture is promoted as the "Udon prefecture" by both the prefecture and the tourism association, with the local specialty being Sanuki Udon. Marugame uchiwa fans were invented by the chief priest of Konpira Shrine in the Edo period (1603 to 1868) as an affordable souvenir for visitors. It was made of inexpensive materials, was lightweight, and came in a variety of designs, making it the perfect regional specialty. It uses Washi which is strong, yet light, and other traditional Japanese materials that are easy to process, such as bamboo. The Marugame uchiwa fans of today refer to the Otokodake-Hirae design (男竹平柄) which was first created in Meiji era. (1868 to 1912) Long-jointed Otokodake is used as the material for the skeleton of the fan, but round Otokodake was used in the original fans. During the Tenmei era(1781 to 1789), when the Marugame clan warriors were making fans as a manual occupation, Onnadake-Marue(女竹丸柄) became mainstream, and in the Meiji era, the "Otokodake-Hirae" became more common as it was considered a simpler technique. The process of creating Marugame uchiwa fans is shown in detail from 0:16 in the video. Please enjoy the techniques of these Japanese artisans. Kagawa Prefecture's Marugame Uchiwa Fans as Souvenirs Source :YouTube screenshot These days, Japanese fans can be bought online, and they come in a variety of different designs and prices. There are cool traditional Japanese designs, cute flower patterns like morning-glory and Chinese bellflower, and artistic patterns that show off the craftsman's skills, making them a great gift for people who enjoy Japanese crafts and culture. Uchiwa no Minato Museum is located in Marugame, Kagawa prefecture, and is operated by the Kagawa Prefecture Fan Cooperative Association. It displays different kinds of Japanese fans such as Shibu Uchiwa (渋うちわ, Shibu-Uchiwa) and Ikkanbari, introduces the production process, and sells them as well. There's also a workshop where you can experience Japanese culture by creating an original and unique Japanese fan for yourself. Summary of Kagawa's Marugame Uchiwa Fans The Kagawa Prefecture Fan Cooperative Association has also started putting effort into training successors of the traditional craft. Marugame uchiwa fans have been certified as a traditional Japanese craft since 1997. At the peak of their popularity in 1955, 120 million fans were produced. In the video we're shown the production process, and you can come to understand the beauty and appeal of the traditional Marugame uchiwa fans that have been passed down for generations. 【Official Website】Uchiwa no Minato Museum https://marugameuchiwa.jp/facility 【Official Website】Aoyama Square https://kougeihin.jp/en/

This video, titled "Soba Station Tour: Kitsune Udon (Takamatsu Station's Renrakusen Udon)" (【駅そば巡り】きつねうどん（高松駅の連絡船うどん）), was released by "Travel and Trains: Katsuhiko Hotta" (旅と鉄道・堀田勝彦). This video introduces the stand-up udon shop Renrakusen Udon at Takamatsu Station in Kagawa Prefecture. Kagawa Prefecture is famous for its udon noodles, and Renrakusen Udon (連絡船うどん) is a popular and famous restaurant at Takamatsu Station. In the video, you can see how the udon is eaten with a large piece of fried tofu.

Aizome Dyeing - A Traditional Japanese Craft This video, titled "A Traditional Aizome Dyeing Experience｜nippon.com" (昔ながらの藍染め体験 nippon.com), was released by "nippon.com." The video shows the traditional Japanese dyeing and weaving technique called "Aizome" (藍染, lit. "indigo dyeing") that has been passed down since ancient times in Japan. Those of you interested in traditional Japanese cultures have probably heard of it at one time or another. Kimono and other clothes dyed in indigo blue with "Ai-shiru" (liquid gathered from the leaves of the indigo plant) are resistant to fading and meet the demands of many people. It is also known outside of Japan as JAPAN BLUE. In this article we'll introduce the dyeing process. Be sure to follow along! Aizome Dyeing Source :YouTube screenshot This video shows an Aizome dyeing experience, and provides an easy-to-understand summary of the key points of Aizome. The Aizome dyeing experience shown in the video was taken at "Ai-no-Yakata" in Tokushima Prefecture. You can learn how to create beautiful works using the "Ai-Shiru." Ai-no-Yakata displays resources related to indigo, and is one of Tokushima Prefecture's most popular tourist sites. The Museum is closed on Tuesdays (excluding holidays) and December 28th to January 1st. What is Aizome? Photo：Aizome Aizome refers to dyeing products using indigo, a plant of the Persicaria family. In Japan, indigo dyeing is made from fermented "Persicaria tinctoria," or the Japanese indigo. Aizome was most widely spread in the Edo period (1603-1868). Tokushima Prefecture, as seen in the video, is particularly famous for its Aizome. There are also a number of facilities related to Aizome in Tokushima Prefecture. One of the characteristics of Aizome is that, despite it using one color, there is a wide range of colors used for it, including pale blue-green, light indigo, katsu-iro (a shade of blue darker than dark blue), tome-kon, and Usuai (light blue). Indigo contains polyphenols, and many manufacturers produce supplements and vegetable juice drinks with it. Facilities for Aizome in Tokushima Prefecture Photo：Aizome Workshop There are several facilities related to Aizome in Tokushima Prefecture, so if you want to learn about the history of Aizome, we recommend checking them out. In addition to "Ai-no-Yakata" shown in this video, the following places are also worth checking out. ・AIZOMEKOUGEIKAN (藍染工芸館) ・Awa Aizome Shijira-kan (阿波の藍染しじら館) ・Furusho-zome Kojo (古庄染工場) ・Waza-no-Yakata (技の館) "AIZOMEKOUGEIKAN" (Aizome Craft Workshop) in Tokushima City (徳島市), Tokushima Prefecture in Japan's Shikoku region, is the factory exhibition hall of Takumi Kagawa, the holder of the traditional technique of Awa Ai-gata dyeing. You can experience Aizome at the factory. The factory also sells gifts, like scarves and T-shirts. Awa Aizome Shijira-kan, located in Tokushima City, Tokushima Prefecture, offers a tour of the Awa Shijira weaving factory. You can enjoy an indigo dyeing experience here too. Furusho-zome Kojo, located in Tokushima City, Tokushima Prefecture is a factory owned by Toshiharu Furusho. You watch aizome dyeing at the factory. Waza-no-Yakata in Itano District (板野郡), Tokushima Prefecture, is a facility where you can enjoy observing the process of Aizome and the making of Awa-wasanbon sugar, as well as hands-on experiences. Items Made With Aizome Aizome products range from hand towels, yukata, purses, stoles (shawls), dresses, and masks. They are available at shops at the craft museums and online shopping sites. The Process of Aizome - Learning From the Aizome Experience Video Source :YouTube screenshot "Ai-Shiru" (indigo liquid) is used for Aizome. From 0:19 in the video, you can see how a pattern is made by rolling the cloth around the chopsticks and squeezing it with rubber. Next, the cloth is soaked in the Ai-Shiru for approximately 60 seconds. You can see this step at 1:53 in the video. The process of taking it out of the Ai-Shiru and exposing it to air for roughly 60 seconds is repeated several times. When the fabric is sufficiently dyed with the Ai-Shiru, it is rinsed and then ironed. And the handkerchief is completed! No two pieces are the same when made with Aizome. You can see the completed work at 1:44 in the video. Aizome Summary Photo： Aizome Aizome has a long history as one of Japan's traditional cultures. If you're interested in learning more about this beautiful culture, consider visiting one of the facilities listed above and trying an Aizome experience. Don't forget to check their business hours and details. For those unable to visit the facilities, be sure to watch the video to see what Aizome is all about! 【Tripadvisor】Ai-no-Yakata https://www.tripadvisor.com/Attraction_Review-g1121420-d3531647-Reviews-Ai_no_Yakata-Aizumi_cho_Itano_gun_Tokushima_Prefecture_Shikoku.html

The World of Japanese Paper Is Deeper Than You Think This video, titled "Making the Thinnest Sheet of Paper in the World," was released by "Great Big Story." Introducing the characteristics, history, and production process of Tengu Joshi paper, a traditional craft of Kochi prefecture. English subtitles is also included for English-speakers. Japanese paper is a traditional culture of Japan. The process of making a single sheet of paper is filled with various considerations, from the selection of raw materials to the manufacturing process. Tengu Joshi paper made in Kochi prefecture is one of many Japanese papers. We hope that you'll take this video and article as an opportunity to learn about Japanese culture. A Closer Look at Japanese Paper Source :YouTube screenshot As you can see at 0:45 in the video, many people are involved in the making of Tengu Joshi paper. In this video, Mr. Hiroyoshi Chinzai, the president of Hidaka Washi Yugen Co., Ltd, explains about Tengu Joshi. In the video, he says he has a sense of responsibility for manufacturing and is challenging things that no one has before. What is Tengu Joshi Paper? Source :YouTube screenshot Tengu Joshi paper is a special Japanese paper made by Hidaka Washi Co., Ltd. in Kochi Prefecture. The diameter of the raw material, mulberry fiber, is 0.002 mm. It is the thinnest Japanese paper in the world. Tengu Joshi paper weighs 1.6 grams per square meter. A sheet of this amazing paper, at about half the size of a tatami mat, is lighter than two one-yen coins. The Roots of Tengu Joshi Paper Source :YouTube screenshot The knowledge required for the production of Tengu Joshi paper has been passed down from generation to generation, and continues to this day. It is said that the roots of Tengu Joshi paper is not based in Tosa, but in "Usumino" produced in Mino (present-day Gifu prefecture) around the 17th century. Tengu Joshi paper was created in the middle of the Meiji era (1868-1912). At that time, Kochi Prefecture had the production capacity to export wrapping paper, coffee filter paper, typewriter paper to Europe and the United States. In response to the need for rolled products, Hidaka Washi Co., Ltd. began to focus on mechanization and OEM production. The Process of Making Tengu Joshi Paper Source :YouTube screenshot First, "kozo," a type of hybrid mulberry, is purchased from farmers. The mulberry is then boiled to break it into fine fibers. The crushed mulberry is then mixed with water and kneaded to make a sheet. The resulting paper, made up of long fibers is highly transparent, strong, and supple. What is Tengu Joshi Paper Used For? Photo：Tokyo National Museum You might be wondering where Tengu Joshi paper is used. As it turns out, Tengu Joshi paper is used in various places. The National Archives of Japan, the Tokyo National Museum, and the British Museum are just a few examples. The paper is used to repair and protect deteriorated exhibits. The uses of Tengu Joshi Paper are expanding not only in Japan, but also overseas in places such as the United Kingdom. One could say that the paper is a technology recognized around the world. According to Mr. Chinzai Hiroshi, inquiries come from all over the world asking for Japanese paper that to restore exhibits, etc. In order to meet these needs, Tengu Joshi paper has been filled with innovations, such as using only natural fibers and dyeing the paper in colors suited to the object to be restored, during the raw material stage. Tengu Joshi Paper and Other Information Hidaka Washi Co., Ltd. doesn't just produce Tengujo paper either. They also provide thorough aftercare after delivery. One of the reasons why the world trusts them is that they carefully explain how to use their products. Tengu Joshi paper is also sold online, so if you're interested in getting some, considering checking it out. Tengu Joshi Paper Introduction Summary Source :YouTube screenshot Hidaka Washi Co., Ltd., founded in 1949, thoroughly selects the raw materials when making Tengu Joshi Paper. The completed Tengu Joshi paper is useful for national libraries and museums. In fact, you've probably seen it before and just didn't know. As you can see in the video, the world of Japanese paper is deeper than you'd guess. It will be interesting to see what kind of activities Hidaka Washi Co., Ltd., a company that specializes in the production of Japanese paper, will do in the future. 【Official Website】Hidaka Washi Co., Ltd. https://www.hidakawashi.com/

This video is titled "Noichi Zoological Park PV." It was released by Noichi Zoological Park. The video shows the inside of the popular Noichi Zoological Park. Noichi Zoological Park was ranked number one on TripAdvisor's "Top 10 Zoos in Japan 2019." Noichi Zoological Park in Kochi Prefecture is a zoo full of nature and features exhibits that recreate the animals' natural habitats. There are also events held at the zoo regularly. Monthly events include a tour of the park with the zoo director, where you can enjoy listening to interesting stories about the park. The horse and guinea pig petting area is a popular spot for children. At the otter exhibit, three different species of otters are on display! It's a zoo full of things to see and do!